Niña Fresa

Role: Brand and Web Designer

Project Overview:
Niña Fresa is an urban streetwear shop known for its bold and edgy designs. As the Brand and Web Designer, I developed a comprehensive brand identity and an e-commerce website that reflects the brand’s unique style.

Key Contributions:

• Brand Identity: Created a distinct logo and brand guidelines that capture the essence of urban street fashion.
• Website Layout: Designed a user-friendly website layout that enhances the shopping experience.
• User Interface Design: Implemented intuitive UI elements that make navigation seamless.

Project Highlights:

• Boosted Online Sales: The new website design led to a significant increase in online sales.
• Enhanced User Experience: The improved user interface and mobile optimization resulted in a better overall customer experience.